SCADpro x HP
Collaborative Project
Date
Sept. '20 - Nov. '20
Tools
Figma, Miro, Office 365
Description
SCAD collaborated with HP to conduct research and develop concepts to increase brand awareness for their ZBook product line. Our task was to concept an omni-channel digital experience that would aim to engage and inspire potential creative students while showing off the power of the ZBook.
Among a team of 15 students, my role as a UX Designer was to conduct a variety of research, derive insights from said research, and concept a variety of channels for our digital experience.
SCAD collaborated with HP to conduct research and develop concepts to increase brand awareness for their ZBook product line. Our task was to concept an omni-channel digital experience that would aim to engage and inspire potential creative students while showing off the power of the ZBook.
Among a team of 15 students, my role as a UX Designer was to conduct a variety of research, derive insights from said research, and concept a variety of channels for our digital experience.
Engaging Students with Creativity
SCAD collaborated with HP to conduct research and develop concepts to increase brand awareness for their ZBook product line. Our task was to concept an omni-channel digital experience that would aim to engage and inspire potential creative students while showing off the power of the ZBook.
The second phase of this collaboration is being conducted in Winter 2021, so many of the details of this project are still under wraps. If you would like to hear more about this project, please reach out!
Feel free to email or DM me on any of my socials. Lets make something happen :-)
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